Cases
Second hand
dentures
MÉDECINS DU MONDE
Context
In Belgium, 10.5% of the population lacks access to adequate dental healthcare, and Doctors of the World aims to address this issue.
Insight
When you cannot afford new products, you often resort to second-hand platforms like BackMarket or Vinted to acquire items at a more affordable price.
Solution
To highlight the importance of accessible dental care for all, we launched a fictional startup that sells secondhand dentures. This initiative was crafted to raise awareness about the necessity of affordable dental healthcare.
let's work
on a project together
Contact us
One group - 4 offices
International
Icom
.becoming is a member
of the ICOM network for over 25 years
and Presides over Europe