Context
Butterfly is a healthy, 100% natural soup brand which tastes just like real homemade soup.
Insight
Unpackaged products look healthier.
Solution
A 100% new brand and packaging design emphasizing transparency, simplicity and natural goodness.
![](https://becoming-group.com/wp-content/uploads/2023/11/butterfly-bloc-1-desktop.png)
![](https://becoming-group.com/wp-content/uploads/2023/11/GI-BUTTERFLY-PACKSHOT-1.gif)
![](https://becoming-group.com/wp-content/uploads/2023/11/butterfly-bloc-3-desktop.png)
![](https://becoming-group.com/wp-content/uploads/2023/11/butterfly-bloc-4-desktop.png)
![](https://becoming-group.com/wp-content/uploads/2023/11/BUTTERFLY-CASE-1.png)
![](https://becoming-group.com/wp-content/uploads/2023/11/butterfly-bloc1-mobile.png)
![](https://becoming-group.com/wp-content/uploads/2023/11/GI-BUTTERFLY-PACKSHOT-GIF-MOBILE-1-491x1024.gif)
![](https://becoming-group.com/wp-content/uploads/2023/11/butterfly-bloc3-mobile.png)
![](https://becoming-group.com/wp-content/uploads/2023/11/butterfly-bloc4-mobile.png)
![](https://becoming-group.com/wp-content/uploads/2023/11/Case-butterfly-bloc5-mobile.png)
let's work
on a project together
Contact us
One group - 4 offices
International
Icom
.becoming is a member
of the ICOM network for over 25 years
and Presides over Europe